By creating an account, I agree to the
Terms of service and Privacy policy
Choose your country and language:
Africa
Americas
Asia Pacific
Europe
MMopane Bush Lodge, nestled in the heart of the Mapesu Private Game Reserve in Limpopo, near the iconic Kruger National Park in South Africa, is making its mark in the expanding glamping and adventure tourism market.
While Mopane Bush Lodge initially focused on its chalets, the growing global appeal of glamping—luxury camping—has encouraged the team to diversify. “We’ve started advertising our glamping options more to highlight the variety we offer,” said Mopane Bush Lodge spokesperson Anita Louise Cramond.
The lodge is home to the Big Five—lions, cheetahs, and wild dogs are regular sightings, with rhinos set to join the roster. Beyond the iconic wildlife, it offers a range of immersive experiences, combining wilderness adventure with modern comforts for those seeking an accessible yet indulgent escape into nature. Its unique features include cheetah tracking and tours of nearby heritage sites. “Our luxury tents come with baths, showers, and air conditioning, making it a perfect blend of bush adventure and relaxation,” Cramond added.
While glamping has seen growth worldwide, it has only recently begun to capture the South African market’s imagination. The trend now impacts domestic tourism, with more locals seeking unique, comfortable outdoor experiences. Cramond pointed out that while many South Africans still prefer traditional camping—bringing their own tents and caravans—there's been a steady rise in interest in glamping. "South Africans have camped for years, but now we're seeing more of them opt for our luxury tents, which offer a different experience altogether," she explained.
The challenge lies in increasing awareness. "We've ramped up marketing, but many people still don't know about us or the reserves nearby," she noted. While Kruger National Park remains a major attraction for local and international visitors, the surrounding reserves are often overlooked despite offering similar wildlife experiences.
She emphasised the need for more visibility and support from entities such as South African National Parks (SANParks) to promote lesser-known areas like Pesu. “People assume we’re all five-star lodges, which they find out of reach, but we have options for everyone, from basic camping to high-end glamping,” she insisted.
The lodge’s approach to diversity extends to its pricing and services. Guests can choose between traditional camping setups with their own gear or indulge in a more refined experience with luxury tents featuring air conditioning and private outdoor baths. “We try to cover all bases, so no matter the budget, there’s something for everyone,” she explained.
Mopane Bush Lodge plans to expand, with the potential to develop further glamping and other activities based on demand. While the luxury glamping space attracts more foreign tourists, Cramond is optimistic about the future. “We have the land, and as interest grows, we’ll be able to expand. The potential is there, especially with the glamping trend continuing to rise,” she said.
Sustainability is on the lodge’s radar. As more travellers seek eco-friendly options, Mopane Bush Lodge integrates sustainable practices into its operations. "We're always looking to evolve with the market, and sustainability is important," Cramond explained. From reducing waste to using eco-friendly materials in its glamping structures, the lodge is committed to preserving the natural beauty of its surroundings.
Cramond's advice is clear for those entering the tourism and glamping industry: "Customer satisfaction is key. If you're just in it for the money, you won't last." She emphasised the importance of delivering quality service to ensure guests leave with a positive experience. Word of mouth is powerful in this industry. Look after your customers, and they'll come back and tell others,” she concluded.