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TTravel Trade

SSouth African Tourism works to support both local and international travel trade partners through education about South Africa, tools to assist with the marketing of South Africa and South African products and strives to unlock opportunities for business in the tourism value chain. Keep up to date with the latest industry news and events in South Africa and abroad, and become an expert on South Africa through our various support tools and programmes listed below.

Tourism Grading Council of South Africa
TGCSA is the only officially recognised organisation that authorises accommodation establishments to display stars. Get graded today!
Lilizela Tourism Awards
Recognising and rewarding tourism players and businesses who work to deliver world-class products and services.
SA Specialist
SA Specialist
SA Specialist is an interactive online learning programme that will improve your knowledge of South Africa.
Digital Assets Library
Digital Assets Library
A collection of some beautiful images and video clips made for the esteemed partners of South African Tourism in promoting travel in and to South Africa.
Partner Platform
Partner Platform
If you're a travel trade partner, widen your reach by uploading your latest and greatest South African travel deals to South African Tourism's own Partner Platform.
Travel Directory
Travel Directory
Tourism operators can update their offering and for travellers to find accommodation, activities and attractions.
Africa's Travel Indaba
Africa's Travel Indaba
One of the largest tourism marketing events in Africa and one of the top three ‘must visit’ events of its kind on the global calendar.

Research

  • Industry Reports

    Tourism Outlook July 2021

    Industry Reports
    Tourism Outlook July 2021

    South African Tourism has compiled a monthly tourism snapshot which provides a monthly outlook for international tourism from key source markets to South Africa. Information in the snapshot for each country includes: •Current restrictions on travel to/return from South Africa •Indication of COVID-19 infection levels •Progress in COVID-19 vaccination roll-out •Latest available data on tourist arrivals to South Africa •Indicator of near-term tourism potential from source market

  • Industry Reports

    Tourism Outlook March 2021

    Industry Reports
    Tourism Outlook March 2021

    South African Tourism has compiled a monthly tourism snapshot which provides a monthly outlook for international tourism from key source markets to South Africa. Information in the snapshot for each country includes: •Current restrictions on travel to/return from South Africa •Indication of COVID-19 infection levels •Progress in COVID-19 vaccination roll-out •Latest available data on tourist arrivals to South Africa •Indicator of near-term tourism potential from source market

  • Industry Reports

    Tourism Outlook February 2021

    Industry Reports
    Tourism Outlook February 2021

    South African Tourism has compiled a monthly tourism snapshot which provides a monthly outlook for international tourism from key source markets to South Africa. Information in the snapshot for each country includes: •Current restrictions on travel to/return from South Africa •Indication of COVID-19 infection levels •Progress in COVID-19 vaccination roll-out •Latest available data on tourist arrivals to South Africa •Indicator of near-term tourism potential from source market

  • Industry Reports

    International Tourist Behaviour Survey

    Industry Reports
    International Tourist Behaviour Survey

    Dipstick on changes in consumer preference.

  • Tourist Arrivals

    2016 Tourist arrival September

    Tourist Arrivals
    2016 Tourist arrival September

    This report analyses tourist arrivals to South Africa. As part of a national effort to improve the quality of tourism statistics in South Africa, tourist arrivals, as opposed to visitor arrivals, is now been released. Please note that published figures exclude Transit tourist.

  • Tourist Arrivals

    2016 Tourist arrival October

    Tourist Arrivals
    2016 Tourist arrival October

    This report analyses tourist arrivals to South Africa. As part of a national effort to improve the quality of tourism statistics in South Africa, tourist arrivals, as opposed to visitor arrivals, is now been released. Please note that published figures exclude Transit tourist.

  • Tourist Arrivals

    2016 Tourist arrival November

    Tourist Arrivals
    2016 Tourist arrival November

    This report analyses tourist arrivals to South Africa. As part of a national effort to improve the quality of tourism statistics in South Africa, tourist arrivals, as opposed to visitor arrivals, is now been released. Please note that published figures exclude Transit tourist.

  • Tourist Arrivals

    2016 Tourist arrival May

    Tourist Arrivals
    2016 Tourist arrival May

    This report analyses tourist arrivals to South Africa. As part of a national effort to improve the quality of tourism statistics in South Africa, tourist arrivals as opposed to visitor arrivals is now been released. Please note that published figures exclude Transit tourist.

  • 05 May 2025

    South Africa to host the second G20 Tourism Working Group meeting

    Press Release | 05 May 2025
    South Africa to host the second G20 Tourism Working Group meeting
    On Sunday, 11 May 2025, the Minister of Tourism in the Republic of South Africa, Ms. Patricia de Lille, will address delegates and the media at a ceremony to mark the Second G20 Tourism Working Group (TWG) meeting that will place from 11 till 13 May 2025 in the KwaZulu Natal Province – South Africa.
  • 02 May 2025

    Update on Africa's Travel Indaba infrastructure partner

    Press Release | 02 May 2025
    Update on Africa's Travel Indaba infrastructure partner
    A previous communication announced Expo Solutions as the official infrastructure partner. This unauthorised message was sent out on an SA Tourism letterhead. We are pleased to now confirm GL Events as the official infrastructure service partner for Africa’s Travel Indaba 2025. GL Events bring extensive experience and a strong track record in delivering reliable, high-quality exhibition services and we are confident they will help deliver an efficient and professional setup for all exhibitors.
  • 23 April 2025

    Minister of Tourism, Patricia de Lille and tourism sector partners host Africa's Travel Indaba media launch

    Press Release | 23 April 2025
    Minister of Tourism, Patricia de Lille and tourism sector partners host Africa's Travel Indaba media launch
    The highly anticipated 2025 Africa’s Travel Indaba was officially launched today at a media event hosted at the iconic Moses Mabhida Stadium in Durban. The event was led by the Minister of Tourism, Patricia de Lille, senior representatives from the KwaZulu-Natal Provincial Government and Tourism Authority, South African Tourism and the greater tourism sector, underscoring the strategic importance of tourism as a catalyst for inclusive growth.
  • 15 April 2025

    Africa’s Travel Indaba 2025: More Buyers, More Exhibitors and More Business

    Press Release | 15 April 2025
    Africa’s Travel Indaba 2025: More Buyers, More Exhibitors and More Business
    More buyers have registered and confirmed to attend this year’s Africa’s Travel Indaba when compared to the same time last year. With a 14.4% increase in hosted buyer applications.
  • 31 March 2025

    A Bold and Immersive Global Brand Campaign Brings South Africa’s Vibrant Spirit to the World

    Press Release | 31 March 2025
    A Bold and Immersive Global Brand Campaign Brings South Africa’s Vibrant Spirit to the World
    Today marks the official launch of South African Tourism’s latest global brand campaign, ‘South Africa Awaits — Come Find Your Joy!’— a celebration of the country’s boundless energy, rich culture, and extraordinary experiences. This dynamic campaign invites travellers to rediscover their sense of wonder, embracing the joy that travel to South Africa can unlock.
  • 26 March 2025

    Media Registration Opens for Africa’s Travel Indaba 2025

    Press Release | 26 March 2025
    Media Registration Opens for Africa’s Travel Indaba 2025
    Durban, South Africa – March 26, 2025 – Africa’s premier tourism trade show, Africa’s Travel Indaba (ATI) 2025, is gearing up to welcome industry leaders, media professionals, and tourism stakeholders from around the world. The much-anticipated event will take place from May 13 – 15, 2025, at the Inkosi Albert Luthuli International Convention Centre (ICC Durban) in KwaZulu-Natal, with the Business Opportunity Networking Day (BONDay) on May 12, 2025.
  • 26 March 2025

    South African Tourism Minister visits Ghana to strengthen bilateral tourism relations

    Press Release | 26 March 2025
    South African Tourism Minister visits Ghana to strengthen bilateral tourism relations
    Minister of Tourism, Patricia de Lille has embarked on a special outreach programme to Ghana from 26 – 28 March, aiming to strengthen tourism partnerships and promote cultural exchange between the two nations. As part of the outreach programme, Minister de Lille will engage the Minister of Tourism, Culture and Creative Arts of Ghana, Honourable, Abla-Dzifa Gomashie, the South Africa-Ghana Chamber of Commerce, tourism trade, key media and tourism stakeholders to showcase South Africa as an attractive leisure and MICE (Meetings, Incentives, Conferences, and Exhibitions) destination.
  • 26 March 2025

    Lots to explore in Mzansi for every Type of Family

    Press Release | 26 March 2025
    Lots to explore in Mzansi for every Type of Family
    In today’s fast-paced world, finding time to truly connect with loved ones can be challenging. Between work commitments, school schedules, and daily responsibilities, family time often takes a back seat.
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